As AFROTECH previously reported, he became the first athlete to achieve a signature shoe line with the Chinese-based sports ...
Consumers in China are brand loyal when buying luxury goods, but that's not true for apparel where shoppers are likely to ...
Sportswear brand Nike has launched its "Agile Snake Welcomes the New Year" collection, inspired by the snake's symbolic attributes in Chinese traditional culture — wisdom, agility and resilience.
Sports Goods Co., Ltd. is one of China’s leading sportswear brands. It previously held the title of COC’s official sports apparel partner from 1992 to 2004, as reported by Xinhua News.
The expansion of Chinese brands into the retail real estate segment began in 2024 – in 2022, one Chinese brand of sportswear and equipment products Li Ning entered the Russian market, in 2023 there ...
As previously reported, he became the first athlete to achieve a signature shoe line with the Chinese-based sports brand. This accomplishment came after his 11-year tenure with Nike concluded ...