As of last month, a case study on the website of an AI company called Quantiphi referenced working on a facial recognition project related to the Coca-Cola Freestyle machine. “Each vending ...

King, Charles, III, and Das Narayandas. "Coca-Cola's New Vending Machine (A): Pricing To Capture Value, or Not?" Harvard Business School Case 500-068, February 2000. (Revised December 2000.) ...

Coca-Cola is availing itself of the growing trend toward Wi-Fi use by smartphone owners with a new strategy to enable wireless connectivity through its branded vending machines. The Wi-Fi-enabled ...

NEW YORK - A Coca-Cola exec at the 2011 Mobile Marketing Forum discussed the company's SMS-enabled vending machines that let consumers pay for beverages using their mobile devices. Doug Busk, mobile ...

In addition to Coca-Cola’s mobile efforts in the United States, the company has been bolstering its presence internationally as well. In Europe, Coca-Cola’s Fanta rolled out a voice ...

Coca-Cola has implemented a packaging change to its 20-ounce bottles across its trademark products, including Coca-Cola, Diet ...

with around 2,000 vending machines. Coca-Cola HBC said the move is part of a strategy to enhance its route-to-market and direct-to-consumer capabilities. "BDS Vending together with Coca-Cola HBC ...

This campaign was planned for winter, the season when demand for hot canned coffee climbs. Coca-Cola wanted to: Raise purchase frequency of GEORGIA coffee from vending machines among heavy users.