Identifying your competitors and evaluating their strategies to determine their strengths and weaknesses relative to those of your own product or service A competitive analysis is a critical part ...

Construct a competitive analysis matrix so you have all that info displayed in an accessible data format, enabling you to easily look at different aspects of their apps, from performance to strategy.

A chart that compares your product or service to your competitor(s) A competitive matrix is an analysis tool that helps ... information for each company. For example, if you own a dry cleaning ...

Coughlan, Peter J., Kaiho Patrick Lee, and Deborah Freier. "Competitor Analysis: Anticipating Competitive Actions." Harvard Business School Background Note 701-120, February 2001. (Revised February ...