It's hard to resist Jean Baudrillard's hyperbolic ... ironic and chillingly reductive in limning the postmodern desire to "come" into the machine, to convert the male body's "software" into "hardware, ...

Contrastingly, the French postmodern philosopher and cultural theorist, Jean Baudrillard, conceived existence as a hyperreality hopelessly overrun by signs that, because of advertisers ...