Former Hendrick Motorsports Sponsor Agrees To Pay $900k To End Legal Turmoil
Hooters has agreed to pay $900,000 to Hendrick Motorsports after the team sued the restaurant chain for unpaid sponsorship ...
Athlon Sports1d
Hooters and Hendrick Motorsports Reach Settlement Over Sponsorship Fallout
In NASCAR, sponsorships are everything. Literally. It’s how all the teams survive in the sponsorship-driven business model. So when a major sponsorship falls through for whatever the case may be ...
Progressive Insurance joins Joe Gibbs Racing to sponsor Denny Hamlin
Company will sponsor Denny Hamlin's car in 18 races this season, starting with this weekend's event at Homestead-Miami ...
Speedway Digest4d
The evolution of sponsorship in racing: How brands interact with teams and events
In today’s world, digital is king, and you may think that this is not something that racing has adopted, but you just wait ...
Crain's Cleveland Business5d
Progressive eyeing NASCAR team sponsorship: report
A Progressive spokesperson did not immediately respond to a request for comment.
Sportscasting4d
Denny Hamlin To Drive With New Sponsor; Christopher Bell Earns Top NASCAR Cup Series Championship Odds
Entering Sunday's race, Christopher Bell drew the top odds to earn the NASCAR Cup Series championship, per BetOnline ...
Gulf Today3d
Ryder races towards its first NASCAR sponsorship in Truck Series
Ryder enters the racing world with sponsorship of the No. 33 Ryder Ford F-150 for Reaume Brothers Racing and driver Frankie ...
Progressive Insurance teams with Denny Hamlin and Joe Gibbs Racing
Joe Gibbs Racing announced that the organization signed an agreement with Progressive Insurance to sponsor Denny Hamlin’s No.