What initially seemed to be an announcement about an ice tea being discontinued wound up an early April Fool's Day prank.

Social commerce for marketers transforms platforms into revenue drivers, creating seamless shopping experiences and boosts ...

Social media has provided multiple platforms where businesses can brand, advertise and ingratiate themselves with their ...

In a fireside chat, Fernando Fernandez indicated his intention to move to a 'social first' marketing strategy, says Warren ...

The fundamental principles of consumerism remain unchanged - people seek connection, affirmation, and belonging ...

Senior living operators can struggle to show how rewarding and fun community life can be with prospective residents. Social ...

From automating content creation to optimizing complex ad campaigns, AI allows us to enhance every aspect of marketing.

As the greatest social platform in the world, Facebook has come from being a small Harvard-based site for social networking.

From strategy to storytelling, brands put a lot of work and investment into influencer campaigns, which shouldn’t be ...

As restaurant and food business owners, that means we can trust that our customers are likely to visit us during seasonal ...

Here are four reasons why Substack is now the first social media app I lean towards to begin my day: ...