Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...

Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services ...

Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will ...

Paramount and Nielsen have renewed their measurement partnership after a four-month standoff, effective immediately, the ...

Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ ...

Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multi-year deal under which Nielsen will provide a host of ratings and analytics services across ...

Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.

The agreement covers measurement for all national and local broadcast, all cable networks, and streaming on Paramount+ and ...

Nielsen and Paramount have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media conglomerate’s properties.

A fresh audience measurement, data and analytics agreement has been reached between the dominant TV ratings supplier in the U ...

Just in time for the Eagles-Chiefs Super Bowl on Fox on Sunday, Nielsen has increased its out-of-home measurement to now ...

Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.