Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will ...
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multi-year deal under which Nielsen will provide a host of ratings and analytics services across ...
Paramount Global and Nielsen have entered a multi-year agreement, resuming their partnership. Nielsen will provide ...
Paramount Global has reached a new measurement and analytics agreement with Nielsen. Effective immediately, the new ...
The deal ends a months-long standoff that began after Paramount and Nielsen's previous contract expired on Oct. 1 ...
The Google Chrome team is getting closer to deciding on its cookie consent mechanism. And Paramount resolves its four-month ...
Paramount and Nielsen have ended their measurement standoff. Plus, a new survey says digital ads now cost more and convert ...
Paramount Global has entered a new long-term deal with Nielsen, enhancing audience insights across all platforms, including Paramount+ and Pluto TV.
The agreement covers measurement for all national and local broadcast, all cable networks, and streaming on Paramount+ and ...
NEW YORK, Feb. 3, 2025 /PRNewswire/ -- Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately.
The partnership covers measurement across all Paramount platforms, including national and local broadcast, cable networks, ...
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