"Frankly, Nike could have absolutely run the Adidas spot and put Nike at the end of it, and it would have been pretty ...

Adidas borrowed a page from its Wales Bonner collaborations by dropping its own leopard print pony hair Sambas earlier this ...

This week’s Ad Spot highlights industry burnout, bold fragrance marketing, and an animated anti-bullying campaign.

An effort launching just days after rival Nike’s splashy Super Bowl ad features star athletes and amateurs overcoming moments of self-doubt.

Over 59 years, this iconic silhouette has rocked plenty of colourways, but let’s be honest; this one takes the crown. See ...

Every team has one new design this year that will be paired with the kits that were new for last season. The only exceptions ...

The two linked up for a training session this week. Though they performed separate workouts, their exchanges continued across the gym ...

Nike Inc. unveiled a sneaker in collaboration with jeweler Tiffany & Co. It was a symbol of former Chief Executive Officer ...

adidas On Wednesday, Fear of God Athletics and ... The pieces will debut on the court at the rival games held this month. Tuesday, February 18 at 6:30 p.m. CT: University of Kansas vs.

Puma, Adidas’ smaller rival, said on Jan 22 that it was also aiming to cut costs, including through “personnel expenses” – suggesting job cuts could be on the table – as it released ...