Beyond the settlement being a tectonic shift in how the NCAA operates, other external factors are contributing to the chaos.

A new medal has been unveiled for the 129th running of the Boston Marathon. In a video dropped by marathon organizers on ...

Viral posts claiming Ronaldo and Messi's sons scored an abundance of goals for their youth teams were untrue. But that's just ...

Logo Brands Secures Exclusive Rights to Produce and Distribute University of Texas Tailgate Gear, Throws, and Sports Balls.

Today in TAFC - the viral social posts surrounding Messi and Ronaldo's sons, which are not real. Plus: Varane exclusive ...

The Athletic's Evan Drellich reported Thursday that MLB and ESPN have "mutually agreed" to end their national television ...

The 56th NAACP Image Awards will celebrate the achievements of trailblazing entertainers, athletes and writers of color, ...

Last year, runners criticized the design of the finishers medal, which featured the bank’s name and logo stamped in color ...

Kim Kardashian caught Kris Jenner red-handed after her mom supported an athletic apparel brand on the same day she announced ...

Four Navy Midshipmen stars across four different sports claimed superlative awards from the Patriot League for their play last week.

The newly formed Riverhead Athletic Club (RAC) is seeking middle- and high school students from Riverhead schools to create ...

Or maybe those famous logos let you know at a glance which brand you’re dealing with. In athletic apparel, logos are more than just decorations. They’re icons that stand for athleticism, potential and ...