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Let St. Patrick's Day Be a Lesson in Campaign Localization
St. Patrick's Day celebrations in the U.S. might never change, but that doesn't mean brands have to fall into the same traps.
Thousands flock to Belfast for annual St Patrick's Day parade
Young and old waved flags and cheered as the colourful and noisy parade made its way through the city centre on Monday ...
Belfast News Letter3h
Driving success: Transport firm see remarkable grow from small Northern Ireland business to logistics powerhouse in just one year
Newtownabbey-based BradEx has expanded its fleet from a modest two trucks and four trailers to an impressive 24 trucks and 30 trailers and has transported 120,000 tonnes of goods over 2.5 million ...
In Pictures: St Patrick's Day celebrations
Festivities are underway across Northern Ireland the the Republic of Ireland as part of the annual St Patrick's Day ...
Primark finally confirms the true pronunciation of its name leaving many shoppers in shock
Primark fans have been sent into a spin after the budget retailer revealed the correct pronunciation of its name. It's the ...
St Patrick's Day revellers in shock at 'criminal' price of a pint of Guinness in famous Dublin pub
Punters who want to enjoy a Guinness at the historical pub, in Dublin's busy Temple Bar area, to celebrate St Patrick's Day ...
Crowds pack Dublin's streets for national St. Patrick's Day parade
Hundreds of thousands of people packed the streets of Dublin on Monday to watch Ireland's national St. Patrick's Day parade, ...
American Songwriter4h
7 Lucky Songs To Celebrate the Irish on St. Patrick’s Day
St. Patrick's Day is mostly about drinking beer and wearing green, but there's more to the Irish than stereotypes.
Irish ancestry in modern-day New Hampshire reflects region’s history of migration
St. Patrick’s Day offers an annual reminder that, in terms of ancestry, no US state is quite as Irish as New Hampshire — not ...
Irish culture and folk music's Nashville ties set to expand with Opry connections, flights
Aer Lingus representatives, Music City Irish Fest's CEO Brenda Willis, Irish musician Niall McCabe highlight long ties ...