A local lawmaker is taking steps to make social media safer by introducing a bill that would require platforms to display a ...

Two new MU Extension publications, which are available for free download, help business owners take on social media with a ...

Consumers’ response to cleaning versus feel-good activities was measured by Emotiv for creative spanning TV, influencers and social media.

Here, we’ll talk about the history of social media, from the first bulletin board systems to the rise of Facebook, Twitter, and other social networking sites. We’ll examine the technological ...

If your business goal is to increase the level of familiarity and recognition of your brand among its target audience, then a good social media goal alignment would be to increase brand awareness.

It provides powerful metrics for measuring brand awareness ... Jasper AI streamlines the social media content creation process. The platform boasts a vast library of over 50 AI-powered templates, ...

On TikTok, Americans often follow people who have a strong social media presence. These creator accounts make up about half of all accounts that U.S. users follow. All Publications The share of ...

Even if awareness and openness are important, we must consider whether social media (where all posts function as commercial content designed to drive ad revenue) is the right space for these ...