Best Buy Ads, the retail media network operated by the electronics retailer, has unveiled a new solution for social ...

This is just a tiny glimpse of the data available to CivicScience clients. Discover more data. Influencer marketing continues ...

New media has profoundly transformed how people interact and form relationships, both online and offline. Social interactions, a fundamental aspect of human ...

Two new MU Extension publications, which are available for free download, help business owners take on social media with a ...

With an abundance of platforms for increased information sharing and public scrutiny, companies must stay ahead of the curve ...

It is no longer enough for social media platforms such as Instagram to merely be photo-sharing sites in today’s connected ...

Consumers’ response to cleaning versus feel-good activities was measured by Emotiv for creative spanning TV, influencers and social media.

A war has broken out in the body overseeing Australia’s most prestigious media awards show, with a group of veteran journalists calling for the Walkley Foundation’s constitution to be changed.

Savvy entrepreneurs quickly jumped on the wagon to promote themselves and their (or others) products, eventually evolving into the mass social media marketing industry we are all familiar with today.

We examine the key performance marketing channels at marketers’ disposal below. Mobile native advertising comprises sponsored content, social media ads, and in-feed ads. Mobile devices are more ...