The BYU Cougars started out with an early lead in Thursday’s NCAA Sweet 16 game against Alabama, but that’s how it started.

BYU is both winning and carb-loading thanks to Cougars star Richie Saunders and his family connection to a potato empire.

Napoleon Dynamite served tater tots on a plate instead of stuffing them in his pocket — and threw his Sweet 16 vote behind ...

Actor Jon Heder, best known for his iconic role as Napoleon Dynamite, brought a bit of his quirky charm to BYU’s Sweet 16 ...

JJ Watt says he's boycotting Tater Tots for the next 48 hours after Wisconsin basketball's loss to BYU in March Madness. Here ...

How BYU's Richie Saunders became the face of the Tater Tot in the NCAA Tournament and why even the Tater Tot family didn't ...

BYU basketball star Richie Saunders has a unique family tree that is leading to the public receiving free tater tots with ...

BYU’s Richie Saunders on how the viral NIL deal came together. The post How a Viral Tater Tots NIL Deal Took Over BYU Men’s ...

As BYU prepares for a Sweet 16 matchup with Alabama, the Cougars' popularity has surged to a recent high. From Kevin Young's ...

Richie Saunders expected to get a lot of questions as the BYU men's basketball team opened its time in the NCAA's East regional semifinals Wednesday, but maybe not so many about tater tots.