4 days ago · Social Samosa is an online publication reporting on Advertising, Marketing, Digital & Social Media News, Trends, Campaigns and Case Studies

Jan 6, 2025 · As we enter 2025, marketing professionals across the spectrum, CMOs, social media managers, and content strategists, are sharpening their focus on the art of strategic planning. In a digital landscape where timing and relevance can make or break a campaign, having a clear roadmap is essential. The ...

Jul 1, 2024 · Social Samosa’s SMLive held annually on June 30, Social Media Day, brought together industry experts to discuss the future of social media. The focal point of the panel 'how to build a social first brand in 2025' was to understand how to effectively harness social media is critical for brand success.

Social Samosa is a leading platform for all things related to social media marketing, digital advertising, artificial intelligence and the dynamic landscape of digital communication. Established in 2011, Social Samosa serves as a trusted source of news, insights, and trends for marketers ...

Jan 15, 2025 · In an exciting new chapter, Social Samosa has officially rebranded Media Samosa to 'The Advertising Archives,' a move aimed at curating and showcasing the best of advertising campaigns across Print, Digital, Outdoor, and TV. The goal behind the rebrand is to establish a comprehensive collection of ...

Jan 30, 2025 · India's digital ad spends to reach ₹69,856 crore by 2026: Dentsu report. India’s advertising industry grew by 6.3% in 2024, despite macroeconomic challenges.

1 day ago · Omnicom plans job cuts to save $750 million after IPG merger

Jan 27, 2025 · Threads adds dedicated media tab to display photos and videos. The update, announced by Threads chief Adam Mosseri, will allow users to view all photos and videos posted by an account in a separate section.

Oct 22, 2024 · Take a look at the nomination categories for Social Samosa’s 40 Under 40, where we honour trailblazing leaders shaping the future of their industries.

Apr 11, 2024 · Here's a resounding shoutout to our distinguished jury panel: Aditi Shrivastava, Co-founder, MD & CEO, Pocket Aces . Anupama Ramaswamy, Chief Creative Officer, Havas Worldwide India. Anvesha Poswalia, Head of Digital & E-commerce - Home Care, Unilever. Binaifer Dulani, Founding Member & Creative, Talented. Bipasha Chakrabarti, Head of Corporate Communications, Meta