Best ads of 2024 so far, including CeraVe, Heinz and Visit Oslo
Jul 26, 2024 · For the first time, The Drum has published mid-year World Creative Rankings leaderboards. To mark their release, we’re celebrating some of the best advertising of 2024 so …
Predictions 2025 - The Drum
Dec 16, 2024 · The Drum brings you the latest news and events for the marketing and media industries. Discover the trends and challenges facing the industries, and the latest jobs.
Ad of the Day: Emotive Volvo ad tells personal story around safety
Nov 22, 2024 · Hoyte Van Hoytema, the cinematographer of Interstellar and Oppenheimer, shot the spot. Volvo has released a long-form, poignant ad that tugs on heartstrings to promote its …
What you need to know about Omnicom’s acquisition of Interpublic
Dec 8, 2024 · In a joint statement, the two companies said their boards had unanimously approved the takeover of IPG (valued at $10.9bn at the close of trading on Friday) by its larger …
Dollar Shave Club returns to its roots after Unilever ‘neutered’ its ...
Jan 6, 2025 · The original challenger razor brand plans to shave its corporate reputation. Its chief exec, Larry E Bodner, shares how. “Whenever I tell anybody I work for Dollar Shave Club, they …
Jaguar rebrand a complete comms car crash | The Drum
Nov 20, 2024 · Miami launch could calm the chaos. Jaguar has announced that it will reveal its new Design Vision Concept at Miami Art Week on December 2. This event is expected to …
The latest Marketing, Advertising, Digital & Media news
The Drum brings you the latest news and events for the marketing and media industries. Discover the trends and challenges facing the industries, and the latest jobs.
How John Lewis looked to bring “heart, trauma and love” to …
Nov 14, 2024 · The Drum joined the retailer and its agency Saatchi & Saatchi for an exclusive private screening to hear about the pressure and privilege of making Christmas’s most …
Weightlifter defies gravity with effortless routine in Apple …
Oct 31, 2024 · The remarkable display was crafted with guidance from six-time world champion baton twirler Yvonne (Bonnie) Palacios and in collaboration with Hollywood choreographer …
Amazon explores new beginnings in latest global campaign for …
Jan 3, 2024 · ‘Double Shot Dad’ features an exhausted new dad inspired by an episode of The Boys on Amazon Prime Video to improve his morning coffee. The 30-second ad sees him …